Nathália Corte becomes Vice President of Business & Strategy
Global Digital Transformation company Cadastra promotes executive Nathália Dalla Corte as VP of Business & Strategy.
Cadastra
January 30, 2024
Cadastra, a global company providing marketing, technology, business strategy, data, and analytics solutions, has promoted executive Nathália Dalla Corte to the position of Vice President of Business & Strategy. Nathália, who holds a degree in Advertising and Marketing from PUCRS and an MBA in Strategic Marketing from Unisinos, began her career as an intern at Cadastra. She is certified in Google AdWords and Bing Ads and has worked on digital marketing projects for major brands such as Vivo, Smiles, Lojas Renner, Insper, Livraria Cultura, Saraiva, among others.
Currently, she leads a team of over 50 people and recently received an honorable mention in the Women in Digital Awards in the Rising Star category, which recognizes women who are leading innovations and changes that directly impact digital businesses worldwide. The Business & Strategy department focuses on business planning, strategy, and consulting, and it has been one of the fastest-growing areas at Cadastra in recent years.
About Cadastra
Cadastra is a global company providing marketing, business strategy, technology, data, and analytics solutions, delivering exponential results in sales through digital channels. A pioneer and leader in search engine marketing in Brazil, it is the only company in Latin America to offer end-to-end solutions in Digital Transformation, with a proprietary methodology that enables a 93% client retention rate. It has five business divisions: Business Strategy (consulting and business strategy), Performance & Growth (media and martech platforms), Engaging Experiences (CRM, technology, and SEO), Data & Analytics, and Content & Creativity. Cadastra has approximately 500 professionals across three offices (São Paulo, Porto Alegre, and London) and leads in three quadrants of the ISG Provider Lens™ Martech Solutions and Service Providers 2022 Report (Analysis & Intelligence, Presence & Digital Advertising, and Strategic Martech Services). In 2022, it was nominated for the Caboré award by Meio & Mensagem in the Marketing Service category.